Handshake between two business partners

Introducing Probe Research’s community grant

Probe Research is excited to announce its inaugural Community Grant program, a new annual grant with a value of $10,000 to provide a Manitoba-based non-profit with research that supports its unique mission and needs!

Our Community Grant program will offer Probe Research’s expertise and transformative research tools – interviews, focus groups, survey tools, reporting and strategy development to a non-profit making a positive impact in the community in areas like poverty reduction, housing, food security, and other social and environmental initiatives. We encourage organizations that work with BIPOC and immigrant communities in Manitoba to apply.

Application forms, along with additional information about eligibility and requirements, will be available on Probe Research’s website, www.probe-research.com, beginning March 1st, 2023.

New Probe Employee Erin Jonasson

Welcome Erin!

Introducing the latest member of the Probe Research team, Erin Jonasson.

Erin is a cultural anthropologist and design researcher by training and joined the Probe team in November 2022 with more than 15 years of qualitative research experience across industries and jurisdictions. Originally from Winnipeg, for the last six years she has been based in Toronto, working in market and strategic innovation research.

Erin joins us as our Qualitative Research Lead and is working to enhance Probe’s qualitative research capabilities, including new offerings in ethnographic research methodologies, journey mapping and service blueprinting, behavioural personas, and strategic ideation and co-creation.

In addition to her research pursuits, Erin is a music afficionado and spent nearly 15 years on local airwaves as a volunteer at CKUW, as well as producing a music podcast and writing for several online music publications since leaving Winnipeg. She is a Master Gardener and avid cyclist, spending her free time crafting, cooking, traveling and learning to play the ukulele.

We’re really excited to have Erin as part of the Probe team! Reach out to her at [email protected].